PR Factchecking

September 7, 2008

I found this video interesting.  Factchecking is important in all aspects of Public Relations.  What was apparently intended to be an image of Walter Reed Medical Center turns out to be an image of Walter Reed Middle School…an oops seen by a record audience of 39 million people.  Though I’m sure it was only noticed by a few.

Link to follow up on this posting here.  The original post from Talking Points Memo here.

PR Spin here (campaign strategist blames the ad guy).  Failure to properly execute Integrated Marketing Communications can result in crisis communications moments.

New G.I. Bill worth every penny

July 30, 2008

Here is a link to the official Army story on the new G.I. Bill (S.22).  This puts teeth to the phrase “Support the troops.”

Here’s a link to the Department of Veterans Affairs site on the Post-9/11 Veterans Educational Assistance Act of 2008

As you may know, I like opinion writing.  There were several strong Op-Eds that brought needed attention to the debate over Veterans educational benefits.  They are here, here, and here.

And here’s some video about this issue:

Unfortunately, there was political back & forth on what seems to be such a simple issue–though debate is a key part of democracy.  A few blogs followed the politics of this bill.  Huff Post, Grassroots on Web helps GI Bill pass, Senators debate G.I. Bill .

If you know anyone who’s served since 9/11 be sure they are aware of the tremendous benefits of the Post-9/11 Veterans Educational Assistance Act of 2008.

Here is a FACT SHEET about the bill.  Enjoy!

Where else can you work for 2-3 years, leave your job, and get 100% of your tuition paid for with over $1,000 cash for living expenses?