NEOLOGY O’ THE DAY..e-spionage: the act of snooping on people by looking through Social Networking profiles or googling them.
This term was coined by John Hoellwarth a journalist and military public affairs instructor. It first appeared in an article he published on July 17, 2006 in the Marine Corps Times.
Good news! Maiysha, who I blogged about several months ago–before her album was released–was just nominated for a Grammy in the “Best Urban/Alternative Performance” category.
Her song “Wanna Be”: is really great. I highly recommend her album “This Much is True”…and you should know that Majorman seldom recommends entire albums. The only others that come to mind are, Petersburg, Virginia native, Trey Songz “I gotta make it” and anything by the U.S. Army Band.
As a Social Media junkie, I suspect Maiysha’s album sales would be higher if she actually followed the people, like me, who follow her on Twitter (As of 4 Dec there are only 63 followers). Maybe she doesn’t want our feedback? Maybe she just needs a PR person who understands that in order to be successful on Web 2.0 you need to have a two-way conversation with your audience. More Twitter strategies here. Hmmmm…time will tell.
UPDATE: Not sure if she’s read my blog…but as of this afternoon she follows all of her followers on Twitter! *pats self on back*
UPDATE2: She Direct Messaged me to acknowledge the Twittering tip. Cool!
In the news today…Ms. Desiree Rogers was announced as Special Assistant to the President and White House Social Secretary. The Social Secretary position is a big deal because she will be at the table when all invites are made for social events for the President and First Lady.
Desiree Rogers
Additionally, she and her small staff are responsible for the efficient execution of all social events and ceremonies at the White House. This is arguably the most premier protocol position in government. Ms. Rogers will deal with dignitaries of all types (Heads of state, elected officials, celebrities, military, children–Easter Egg Roll & T-Ball game) and other honorees and visitors to the “people’s house.”
(L-R) Desiree Rogers, Valerie Jarrett, Future Senior Policy Advisor; and Ebony/Jet mogul Linda Johnson-Rice
Congrats to Ms. Rogers. Her job will be super tough with all the people bucking to get into the White House during the future Obama administration. More on the announcement here, here, and Black Socialite blog here.
I think it’s also neat that her last position was as President of Social Networking for Allstate Financial.
I look forward to working with Ms. Johnson in the White House as a Military Social Aide.